Mixed reality developer DreamPark has raised $1.1 million in a seed funding round.

DreamPark develops AR experiences at physical locations via markers including QR codes that change real-world spaces with digital features.

Led by Long Journey Ventures with participation from Founders Inc., the investment will help the firm accelerate creating partnerships with established IP, expanding the amount of rental Quest headset units it has, and growing its development team.

So far, DreamPark has installed experiences in Santa Monica and the LA County Fair, with plans to expand to Seattle, Orange County, and corporate events.

“We’re not just creating content, we’re building a platform that revitalises communities by giving people a reason to gather, play, and connect in physical spaces in real life,” said DreamPark CEO and co-founder Aidan Wolf.

“DreakPark bridges the digital and physical worlds, creating a new category of play where the magic of virtual worlds enhances real-life connections. We’re reimagining what’s possible when the spaces around us become canvases for shared adventure and imagination.”

DreamPark co-founder and business director Brent Bushnell added: “We’re building the world’s largest theme park – one that exists everywhere and is accessible to everyone. We want to make getting out to play worthwhile again.

“This investment allows us to expand our footprint of access points across the country rapidly, develop partnerships with premium IP holders, and continue enhancing our technology to deliver magical experiences that bring people back to real-world spaces.”