Fujifilm just announced its latest medium format camera, the GFX100RF. This one differs from the company’s other GFX models in two key ways: it’s the lightest body in the GFX series so far, and it’s the first to feature a fixed-lens design. Up front you’re getting a 35mm lens (equivalent to a 28mm in full frame), a focal length Fujifilm chose for its versatility.

With the GFX100RF’s styling and compact design, Fujifilm is trying to bring some of that X100VI look and feel to a camera capable of producing an incredible level of detail thanks to its 102-megapixel sensor. Yes, Fujifilm also has the Leica Q3 squarely in its sights. The GFX100RF is certainly a looker, with a top plate that’s “precision-crafted from aluminum.” It’ll be available in April for $4,899.95

Fujifilm says the permanently-affixed f/4 lens offers a minimum focusing distance of 20 centimeters, which should allow for some creative close-ups, and “the focal length can be digitally extended to 45 mm, 63 mm, and 80 mm.” I believe we call that a crop in layman’s terms, but when you’re working with a massive sensor, it’s better than nothing. Speaking of which, there’s no in-body image stabilization on the GFX100RF, which is disappointing from an extremely expensive camera that owners will be hand-holding much of the time.

This is a camera brand that’s never afraid to introduce a new dial, and in the case of the GFX100RF, there’s an aspect ratio dial that lets you immediately switch between nine different aspect ratios including 3:2, 16:9, 1:1, and 17:6. The camera also features a built-in four-stop ND filter — another first for the GFX series.

On back of the camera is a 3.15-inch, 2.1-million dot touchscreen LCD, and if (like me) you prefer to peer through the electronic viewfinder more often than not, Fujifilm includes a high-resolution 5.76-million dot EVF. As an X-H2 owner, I can attest to how sharp that is.

Fujifilm’s own GFX 100S II is heavier and perhaps less elegant, but that camera gives you IBIS and a selection of interchangeable lenses. Still, deep-pocketed photographers out there might be tempted by Fujifilm’s answer to the Leica Q3. Stay tuned for a review in the near future.