I’ve always hated the phrase ‘stocking filler’ (talk about giving the game away!), but now that it’s my job to help grown adults find good deals on great tech products, I’m throwing caution to the wind: Apple AirTags are an outrageously good stocking filler, and they’re cheaper than ever at Amazon right now.

Specifically, you can pick up a four-pack of Apple’s pocket-sized object trackers for a record-low $64.99 (down from $99) in the US, or £79 (down from £119) in the UK. Single-pack AirTags are on sale in both regions, too, at just $17.99 (down from $29) in the US and £28 (down from £35) in the UK.

Today’s best Apple AirTag deals

It’s worth noting that, while we’ve been waiting all year for Apple to release a second-generation AirTag model, we’re now not likely to see an AirTag 2 until 2026.

That newer model will likely use an upgraded ultra-wideband chip to deliver greater tracking range and potential compatibility with the Vision Pro headset, but if you’re simply looking for a way to keep tabs on your keys, wallet, or suitcase, you’re better off buying the current generation than waiting for the next.

Apple’s first-gen AirTag is still a perfectly capable accessory, and at these pre-Black Friday prices, they’ve never been more of a steal.

Today’s best Black Friday deals (US) – quick links

• Amazon: 45% off TVs, AirPods, air fryers & vacuums
• Apple: iPads, AirPods & MacBooks from $119
• Best Buy: $1,000 off TVs, laptops & headphones
• Dell: laptop deals from $249.99
• Home Depot: 40% off appliances, furniture, grills & tools
• Lenovo: 45% off laptops & tablets
• Lowe’s: up to 30% off appliances, holiday decor & tools
• Samsung: up to $2,000 off appliances, TVs & phones
• Target: 40% off Christmas decor, clothing & furniture
• T-Mobile: up to $1,100 off latest iPhone 17
• Walmart: furniture, cheap TVs & vacs from $69
• Wayfair: 54% off Christmas, furniture & decor

Today’s best Black Friday deals (UK) – quick links

• Amazon: up to 66% off tech & essentials
• AO: up to £500 off Dyson, Bosch & Hisense
• Argos: up to 50% off appliances, tech & toys
• Boots: save on 1,000s of beauty products
• Currys: deals on Ninja, Shark & Lenovo
• Dell: laptops from £279
• Dyson: up to £550 off vacuums
• EE: Switch 2 bundles from £20/month
• John Lewis: up to 50% off tech & fashion
• Lego: sets & accessories from £2.99
• Samsung: deals on appliances & phones
• Very: up to 40% off tech, toys & fashion

Axel is TechRadar’s Phones Editor, reporting on everything from the latest Apple developments to newest AI breakthroughs as part of the site’s Mobile Computing vertical. Having previously written for publications including Esquire and FourFourTwo, Axel is well-versed in the applications of technology beyond the desktop, and his coverage extends from general reporting and analysis to in-depth interviews and opinion.

Axel studied for a degree in English Literature at the University of Warwick before joining TechRadar in 2020, where he earned an NCTJ qualification as part of the company’s inaugural digital training scheme.