This Thiel-backed venture allows doping in its own sports
Backed by Peter Thiel and Donald Trump Jr.’s 1789 Capital, the Enhanced Games aims to disrupt the Olympics with a competition that allows athletes to dope. Launching in Las Vegas in May 2026, the games promise $1 million bounties for breaking world records and lean on a business model reminiscent of Red Bull’s, using the spectacle as marketing for future enhancement products.
Today on TechCrunch’s Equity podcast, Rebecca Bellan spoke with Aron D’Souza, co-founder and president of the Enhanced Games, about the business of enhancement, what it means to build in the longevity space, and who gets to do it.
Subscribe to Equity on Apple Podcasts, Overcast, Spotify and all the casts. You also can follow Equity on X and Threads, at @EquityPod.
Theresa Loconsolo is an audio producer at TechCrunch focusing on Equity, the network’s flagship podcast. Before joining TechCrunch in 2022, she was one of 2 producers at a four-station conglomerate where she wrote, recorded, voiced and edited content, and engineered live performances and interviews from guests like lovelytheband. Theresa is based in New Jersey and holds a bachelors degree in Communication from Monmouth University.
You can contact or verify outreach from Theresa by emailing theresa.loconsolo@techcrunch.com.
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