This app wants you to doomscroll interactive media instead of viral videos
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Gizmo’s TikTok-style feed is built around vibe-coded mini apps generated using AI.
New York-based startup Atma Sciences is rethinking doomscrolling with a new app called Gizmo that swaps viral videos for a TikTok-style feed of interactive, vibe-coded mini apps. Instead of passively watching short clips, Gizmo lets users scroll through fun AI-generated experiences they can actively engage with.
Each swipe drops users into a different interactive experience, ranging from simple games and quizzes to reactive memes and visual experiments. According to TechCrunch, these mini apps are generated using natural language prompts, with Gizmo’s built-in AI handling the underlying code and design, allowing anyone to create and publish interactive content without technical skills.
Users can interact with these Gizmos while scrolling through their feeds and even remix existing Gizmos to create their own version. The remix feature encourages rapid experimentation, with users building on each other’s ideas rather than starting from scratch. This results in a feed that feels less polished than traditional social platforms, surfacing half-baked concepts alongside surprisingly refined experiences.
Gizmo is available for free on Android and iOS
Gizmo arrives at a time when short-form video platforms continue to dominate user attention, but its unique format has already gained early traction. Since its launch six months ago, it has reportedly garnered around 600,000 installs. Gizmo is available for free on both iOS and Android, with its app store listing stating that it will remain free “without limits or hidden costs.”
In an FAQ section on its website, Atma Sciences says Gizmo is designed as a social platform for interactive content, with built-in discovery and sharing tools that encourage users to explore and remix creations from others. The company adds that it relies on a mix of automated systems and human oversight to review Gizmos as they are created and remixed “to maintain a positive community.”
Pranob is a seasoned tech journalist with over eight years of experience covering consumer technology. His work has been…
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