HONOR Malaysia has been awarded Platinum in the Communication Devices category at the Putra Brand Awards 2025, marking a significant milestone for the brand and reinforcing its position as “Pilihan Utama Rakyat Malaysia” in an increasingly competitive technology market. The award was presented on 23 January 2026 and is based entirely on nationwide consumer sentiment, reflecting strong preference and trust among Malaysian users.

The Putra Brand Awards are determined through an extensive consumer survey that evaluates brands on preference and confidence levels, making the recognition a direct reflection of public perception rather than industry voting. HONOR’s progression from Silver in the previous year to Platinum in 2025 highlights the brand’s continued momentum in Malaysia, driven by a strong focus on customer-centric innovation and consistent quality assurance across its product lineup.

According to HONOR, its growth in the local market has been shaped by a long-term strategy centred on reliability, durability and real-world usability. Instead of chasing short-term trends, the brand has focused on delivering flagship-level technology, solid build quality and a seamless user experience that aligns with the evolving needs of everyday consumers. This approach has helped HONOR build sustained trust and loyalty among Malaysian users over the years.

Beyond product development, HONOR has also invested heavily in strengthening its local ecosystem. The brand has expanded its retail and support footprint nationwide, with more than 100 HONOR Experience Stores and 25 official service centres now operating across Malaysia. This expansion allows consumers to interact directly with HONOR products while ensuring accessible and dependable after-sales support, an area that has become increasingly important in shaping brand confidence.

The Putra Brand Awards remain Malaysia’s only brand awards programme endorsed by MATRADE, and are supported by key industry bodies including the Malaysian Advertisers Association, Media Specialists Association, and the Malaysian Digital Association.

HONOR’s Platinum win at the Putra Brand Awards 2025 not only underscores its rising brand equity in Malaysia, but also signals growing consumer confidence in its long-term commitment to quality, innovation and service within the local technology landscape.